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Our Social Purpose 

Our social purpose starts in PENSACOLA, but it carries on across the world.

The Home Instead network works to create a world where people own their aging journeys. We want all generations to age on their own terms - how and where they want, authentic to who they are as unique individuals, and connected to things that provide them with purpose.

This vision drives us to fearlessly create today, the world we want to grow old in tomorrow through our program Ready to Care by Home Instead®.

Senior man laughs while sitting at table in home

Giving Back

Ready to Care by Home Instead helps seniors age with greater hope and success – whether they’re our clients or not. Because we believe everyone deserves to age with grace and dignity, we strive to make that vision a reality by creating a world that is Ready to Care® for each other.

From small acts of kindness to senior care charities, Ready to Care by Home Instead will arm you with tools to help make a difference. Our individual efforts combine to great and profound effects.

Council on Aging of West Florida's Foster Grandparent Program was hit hard last year into this year because of COVID, school closures and reduced fundraising. We here at Home Instead were fortunate enough to help raise money for this vital, multi-generational initiative that helps both seniors and at-risk youth. Owners Stacy and Kaipo Robello are all smiles presenting a check for $9,521.10 to the Council on Aging.
Today is a special day for us. We presented a check to Council on aging of West Florida in the amount of $10,154.52; money was raised locally which was also generously match by Home Instead Senior Care Foundation. The money will go towards vulnerable and low income seniors who need fans or a/c units to keep cool this summer. One recipient, Juanita McNair (pictures in front) had an a/c window unit installed in her home so she can stay cool. She cried when the new unit was turned on! Thank you to all who donated, you have truly touched lives! (photo credit: Josh Newby, taken 2017) (Owners Stacy and Kaipo Robello Pictured on the left) 


Giving Tuesday 2019, We had the Incredible opportunity to Donate $5,532.83 to The Council on Aging Meals n Wheels Program. Pictured above are Stacy and Kaipo Robello along side Charlette Howell presenting the check to member's of the Council on Aging.