
Vesna Parks
Franchise Owner
Vesna Parks has owned and operated Home Instead of Northeast Rochester since 2004. Vesna became interested in starting a Home Instead franchise after watching her parents struggle with finding companion care for her grandparents. "One of the most rewarding aspects of this job is helping family's make the perfect match with a Care Professional who can help them". Prior to this, she had 10 years of working experience in various non-profit organizations, focusing primarily on educational programming. Vesna holds a Masters Degree from Syracuse University and a Bachelor's degree from Ithaca College. She lives with her husband and two children in Rochester.




