April 12, 2022

Home Instead Receives Franchisees’ Choice Designation From the Canadian Franchise Association for 12th Consecutive Year

CFA Franchisees’ Choice logo

Home Instead was recently named as a recipient of the Franchisees’ Choice designation during the 2022 Canadian Franchise Association (CFA) National Convention in Ottawa, Ontario. This is the 12th year for the Franchisees’ Choice Designation Program, and Home Instead has received the designation every year since its inception. 

The Franchisees’ Choice designees are CFA member franchise brands who voluntarily participated in an independently-administered survey. This year, more than 70 CFA member franchise brands participated in the survey. Franchisees were asked to assess their franchisor in key areas of the franchise business model, including the franchisee selection process, franchisee information package, leadership, business planning and marketing, training and support, as well as ongoing operations and the relationship between the franchisor and franchisee.

“We are proud to receive this designation for the 12th consecutive year,” said Jeff Huber, CEO of Home Instead.  “Our franchise owners, key players and Care Professionals have displayed incredible leadership and empathy and helped older adults across Canada continue to maintain their independence during the pandemic.”  

“We celebrate Franchisees’ Choice Designees for exemplifying franchising's core principle of working in partnership, sharing success and Growing Together™,” says Sherry McNeil, CFA President & Chief Executive Officer. “Our congratulations go out to this year’s Franchisees’ Choice Designees on receiving this outstanding vote of confidence from their franchisees.”