Smithfield, NC (Change Location)

Home Instead History & Mission

For nearly three decades, Home Instead has delivered compassionate, high-quality care to seniors around the globe.
Home Instead Caregiver and senior woman smile while sitting together on bed at home

Mission to Service Scholarship

The Mission to Service Scholarship is our way of thanking men and women for their service and helping them transfer their management and entrepreneurial skills to owning a meaningful business where they can continue to give back to the community while building a future for themselves and their families.

Learn more about this wonderful program and our owner, Army Reserve Sgt. 1st Class Catrice Morris, the inaugural recipient of our Home Instead franchise in Smithfield, N.C.

To Us, It’s Personal®

Our founders, Paul and Lori Hogan, launched Home Instead in 1994 to provide care to Paul’s 90-year-old grandmother. Remarkably, after she began receiving personalized, in-home care that allowed her to age safely in the place she loved most – the family home – Grandma Manhart thrived for an additional decade!

That’s why, to us, senior care is personal. We’re passionate about expanding the world’s capacity to care.

An aging woman smiling as she enjoys the piano at home.