Home Instead History & Mission
To Us, It’s Personal®
Our founders, Paul and Lori Hogan, launched Home Instead in 1994 to provide care to Paul’s 90-year-old grandmother. Remarkably, after she began receiving personalized, in-home care that allowed her to age safely in the place she loved most – the family home – Grandma Manhart thrived for an additional decade!
Home Instead in Sarasota, FL was established in 1999. David and Terrie Hoops purchased this franchise office in 2015, and are proud to lead an organization that, for more than 20 years, has enabled seniors to continue living where they most want to be as they age, at home.
That’s why, to us, senior care is personal. We’re passionate about Enhancing the lives of Aging Adults and their Families®.
More than a Business: A Mission in Life
In the decades since Paul and Lori founded Home Instead, the company has expanded far beyond the city limits of Omaha, Nebraska. We now count more than 1,200 franchise locations globally – but we all share the same mission.
We live the mission with our CAREGivers, our staff and our community by:
- Treating each other with dignity and respect
- Encouraging and supporting each others’ growth
- Building value in our service to others
- Honoring God in all we do
When you choose Home Instead to help your family, you’re partnering with us on our mission to improve the lives of seniors (and their families) everywhere.