Home Instead Senior Care is a network of Home Instead Senior Care® franchise businesses and master franchise businesses that are independently owned and operated ("Network"). Home Instead, Inc. ("We, Us, Our") is the franchisor of the Home Instead Senior Care Network.
does not apply to data controlled and processed by independently owned and operated Network franchisees. Any client health data, or data subject to the Health Insurance Portability and Privacy Act (HIPAA) and its implementing regulations, must be requested directly from the appropriate franchise office.
We collect Personal Information and Anonymous Information as described below. Franchisees may also collect this information, to which Home Instead, Inc. may have access solely for the purpose of maintaining its franchise systems, marketing, brand standards, and other franchisor activities.
This is information collected that identifies (whether directly or indirectly) a particular individual. Personal information includes, but is not limited to, the types of personal information listed below (with examples):
This is information collected that does not directly or indirectly identify an individual and cannot reasonably be used to identify an individual. We may use or share Anonymous Information without special limitations, including sharing with third parties.
This is information created about groups or categories of individuals from Personal Information and Anonymous Information that does not identify, and cannot reasonably be used to identify, an individual. We may use or share Aggregate Information without special limitations, including sharing with third parties. For example, we may share with a third-party providing research services that, in turn, will help to enhance the experiences of the Network's clients or CAREGiversSM. Such third parties may publish the results of these research findings.
As is true of most websites, we gather certain information about your site and web usage, patterns and location . Technologies such as cookies, beacons, tags and scripts are used by Home Instead and our affiliates, our marketing, testing and quality assurance partners, and/or our analytics, information technology and web monitoring service providers. These technologies are used in analyzing trends, administering the Site, tracking users' movements around the Site and to gather demographic information about our user base. We may receive reports based on the use of these technologies by these companies that contain personal information, aggregate information, or anonymous information. Additional information is provided below in the section on Online Tracking Technologies and Advertising.
Any information, including personal information, that you choose to share in any online message board, forum, or via social medial is by design open to the public and not private. You should think carefully before posting any personal information via social media. What you post can be seen, disclosed to or collected by third parties and may be used by others in ways we cannot control or predict, including to contact you for unauthorized purposes. As with any social media or public forum, the information you post may show up in third-party search engines.
We may also collect Personal Information from social media sites and services when you use your social media account to log into this Site or use the Site to take other actions on social media, such as sharing .
Social Media Sharing
Our Site includes social media sharing tools and features, such as Facebook Like, YouTube, Twitter and "share" buttons and widgets, and interactive mini programs that run on our Site (each a "Feature" and, collectively, the "Features"). These Features may collect your IP address and which page you are visiting on our Site and set a cookie to enable the Feature to function properly. Features and widgets are either hosted by a third party or hosted directly on our Site.
Social Media Message Boards and Public Forums
Your friend may contact us using the
Data Privacy Request Form to request that we remove their information from our database.
The Missing Senior Network collects personal information and anonymous information regarding users, their contacts, and the subject of any alerts. Such information will be used provide users the Missing Senior Network services ((i.e., issuing alerts to users' designated contacts in an effort to enable users to quickly locate their missing loved ones who have Alzheimer's disease or another form of dementia).
Users may issue alerts via the Website and via any social networking service made available via the Website. The alerts are, by design, not private and users represent and warrant that they are authorized to share such information, in accordance with the website's Terms of Service. What you post can be seen, disclosed to or collected by third parties and may be used by others in ways we cannot control or predict, including to contact you for unauthorized purposes. By containing any information in the alerts, user is making the information public.
The Site may offer publicly accessible blogs. You should be aware that any information you provide in these areas may be read, collected, and used by others who access them. To request removal of your Personal Information from our blog, contact us at
Data Privacy Request Form. In some cases, we may not be able to remove your Personal Information, in which case we will let you know if we are unable to do so and why.
The Site may display personal testimonials in addition to other endorsements.
Network customers may also submit a personal testimonial through other channels where consent to posting the customer's name and testimonial is requested and provided prior to use.
If you wish to update or delete your testimonial on our Site, you can contact us at
Data Privacy Request Form.
Categories of Sources of Personal Information and How We Use and Share that Information chart below (linked), such as to:
In certain instances you will have an opportunity to limit our uses at the time your Personal Information is collected or after by adjusting your account preferences. You also may limit the contacts you receive by following the instructions in the "Opt-Out" Section below. We will retain and use your information for as long as your account is active, or as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
We may share with service providers and sub-processors, involving onward transfer to help us and our Network provider our and the Network's respective services to you, as detailed below.
We, or our affiliates, may use your Personal Information to communicate with you, such as following up on your interest in receiving our Network's services, other services described on our Site, and/or if you express interest in potential employment with our Home Office.
Our Franchisees, Master Franchisees and affiliates may use your Personal Information to communicate with you, such as following up on your interest in receiving services and /or if you express interest in potential employment by our Franchisees or Master Franchisees.
We may share your Personal Information with our independently owned and operated Franchisees and Master Franchisees and affiliates who are bound to protect such information from disclosure or misuse.
We may use your Personal Information to provide you information about third-party businesses who offer products or services that we determine may be helpful to people who are or may be interested in the Network's services or resources.
We do not sell any Personal Information to marketing research or bulk advertising sales companies or to any other third parties. We may share your Personal Information with third parties, such as our service providers, but not in exchange for financial payment.
We reserve the right to disclose your Personal Information to law-enforcement personnel and agencies when requested to do so, as required by law such as to comply with a subpoena, or if Home Instead is involved in a merger, acquisition, or sale of all or a portion of its assets.
At Home Instead, Inc., we respect your concerns about privacy and value the relationship we have with you. Like many companies, we use technology on our website to collect information that helps us enhance your experience and our products and services.
We and certain service providers operating on our behalf collect information about your activity, or activity on devices associated with you, on our Site using tracking technologies such as cookies, flash cookies, pixels, tags, scripts, software development kits, application program interfaces, and web beacons.
This tracking data may be used for many purposes including, for example, to:
We may receive reports based on the use of these technologies by these companies on an individual as well as aggregated basis. We may combine this automatically collected log information with other information we collect about you. Service providers that collect tracking data on our behalf may provide an opportunity for you to choose not to be tracked online.
We generally use local storage ("LS") also referred to as HTML5 to store content information and preferences. Third parties with whom we partner to provide certain features on our Site or to display advertising based upon your web browsing activity use local storage to collect and store information. Various browsers may offer their own management tools for removing HTML5 LS.
Advertisers and third parties also may collect information about your activity on our Site, on devices associated with you, and on third-party sites and applications using tracking technologies. Tracking data collected by these advertisers and third parties is used to decide which ads you see both on our sites and applications and on third-party sites and applications.
Cookies are small pieces of data, stored in text files, that are stored on your computer or other device when websites are loaded in a browser. They are widely used to "remember" you and your preferences, either for a single visit (through a "session cookie") or for multiple repeat visits (using a "persistent cookie"). They ensure a consistent and efficient experience for visitors, and perform essential functions such as allowing users to register and remain logged in. Cookies may be set by the site that you are visiting (known as "first party cookies"), or by third parties, such as those who serve content or provide advertising or analytics services on the website ("third party cookies").
The following is a list of cookies and other web code currently deployed:
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work. These cookies do not store any personally identifiable information.
These cookies enable the website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They do not store directly personal information, but are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising.
To personalize your cookie settings, you may visit our web preference center here:
Do Not Track is a web browser privacy preference that causes the web browser to broadcast a signal to websites requesting the user's activity that such activity will not be tracked. If you are using a “do not track” function on your web browser, our cookie manager software may block cookies, such as those that are not strictly necessary.
Do Not Track.
We may share information with our independently owned and operated Franchisees and Master Franchisees. However, Franchisees and Master Franchisees also collect their own information separately for their own business purposes. If you are a customer or employee of one of our Franchisees or Master Franchisees and would no longer like to be contacted by one of our Franchisees or Master Franchisees, please contact the Franchisee or Master Franchisee that you interact with directly.
If you are accessing the Site as an independently owned and operated Franchisee or Master Franchisee, or as an employee or contractor of such Franchisee or Master Franchisee, your access and use of the Site is also governed by the franchise agreement or master franchise agreement applicable to your business, as applicable, which is incorporated herein by reference.
To find out more on how to manage and delete cookies, visit
allaboutcookies.org. For more details on your choices regarding use of your web browsing activity for interest-based advertising visit
optout.aboutads.info (US based). On a mobile device, you may also be able to adjust your settings to limit ad tracking.
You can opt out of Google Analytics by installing
Google's opt-out browser add-on.
You may choose to have your name taken off of our registration list, cease receiving correspondence or newsletters from us, limit our sharing of Personal Information with third parties who may offer services to you, or update or delete the Personal Information that you have provided to us via one of the following methods:
Depending upon the type of request, we will respond to your request within 10 days or as otherwise required by law.
If you submit a general opt-out request, we will unsubscribe you based upon the information provided. For example, if you provide your name, email address, and phone number we will unsubscribe you from any lists linked to either your name, email address or phone number.
Opting out of one form of communication does not mean you have opted out of other forms as well. For example, if you opt out of receiving marketing emails, you may still receive marketing text messages if you have opted in to receiving them.
If you wish to opt-out of communications from a specific Home Instead Senior Care franchise, you must contact that franchise directly.
Under Canadian law, we remain responsible for Personal Information that is in our possession or control, including information that has been transferred to a third party for processing. In such circumstances, we use contractual or other means to provide a comparable level of protection while the information is being processed by the third party.
In order to prevent unauthorized access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online. Our hardware, software, and security infrastructure as well as our internal standards for the Site meet current industry standards and technology. We use standard Secure Sockets Layer (SSL) certificates to secure all pages used for inputting users' Personal Information. However, unless we expressly advise you otherwise, the functionality on our Site does not provide a means for completely secure and private communications between us.
To protect your privacy, please do not use email to communicate information to us that you consider to be confidential. While we strive to protect your personal information, we cannot ensure or warrant the security of any information you transmit to us, and you do so at your own risk. Due to the open communication nature of the Internet, we cannot guarantee that communications between us will be free from unauthorized access by third parties. However, once we receive your transmission, we will use our commercially reasonable efforts to ensure its security on our internal systems.
Canadian visitors may request: (a) the name or title, and the address, of the Privacy Officer to whom complaints or inquiries can be forwarded; (b) access to your Personal Information in our possession or control; (c) a description of the type of Personal Information we hold about you, including a general account of its use; and (d) what Personal Information is made available to related organizations, i.e.: affiliated companies.
Upon request, subject to certain exceptions under applicable Canadian privacy legislation, you we will inform of the existence, use, and disclosure of your Personal Information and will give you access to that information. You may wish to challenge the accuracy and completeness of the Personal Information and have it amended as appropriate. Requests related to data collected by Home Instead, Inc. may be submitted by filling out a
Data Privacy Request form (linked below) or calling toll-free: 855-969-6345
NOTE: In certain situations, under privacy laws, we may not be able to provide access to all of your Personal Information we hold. The reasons for denying access will be provided to you upon request. Exceptions may include information that contains references to other individuals, information that cannot be disclosed for legal, security, or commercial proprietary reasons, and information that is subject to solicitor-client or litigation privilege. We may charge a reasonable administration fee for accessing Personal Information.
The data contained in our Site is for informational purposes only and is not represented to be error free. Home Instead attempts to ensure that the data provided or otherwise displayed on our Site is accurate. However, the Site and its contents are provided on an "as is, as available" basis. Use of the Site and its contents is at your sole risk. Home Instead does not warrant that any functions of the Site will be uninterrupted or error-free, that defects will be corrected, or that the Site will be free from viruses or other harmful components. Home Instead makes no warranties, either express or implied, concerning the content of the Site, including the accuracy, completeness, reliability or suitability of the Site.
We do not specifically collect information about children nor market our and our Network's products or services to children. We have no reason to believe that the Site will attract children, or that children will access the Site or provide Personal Information.
You agree that we may, in our sole discretion, terminate or suspend your access to all or any part of the Site with or without notice and for any reason. Any suspected fraudulent, abusive or illegal activity may be grounds for terminating your access to and use of the Site, and if we believe that you have committed such acts, we may report you to appropriate law enforcement authorities.
Nevada law (SB 220) requires website operators to provide a way for Nevada consumers to opt out of the sale of certain information that the website operator may collect about them. We do not sell your personal information to third parties as defined in Nevada law, and will not do so in the future without providing you with notice and an opportunity to opt-out of such sale as required by law.
The CCPA does not apply to data protected under certain federal and state laws. For example, it does not apply to:
The CCPA also has a limited application to financial data subject to the Gramm-Leach-Bliley Act or state motor vehicle records subject to the Driver's Privacy Protection Act of 1994.
These rights are not absolute and in certain cases are subject to conditions or limitations as specified in the CCPA. We will not unlawfully discriminate against you because you exercised any of your rights under the CCPA.
You have the right to request, at no charge, that we disclose to you how we have handled your Personal Information in the prior 12 months, including the:
We are specifically prohibited from disclosing highly sensitive information in response to a request, including your: social security number, driver’s license number or other government-issued identification number, financial account number, any health insurance or medical identification number, an account password, security questions and answers, or unique biometric data generated from measurements or technical analysis of human characteristics. We will, however, inform you if we have collected such information and identify the type of information with sufficient particularity.
We will respond to your request within 45 days, unless we notify you of a 45-day extension, or other period as required or permitted by regulation.
You have the right to request the deletion of your Personal Information Home Instead, Inc. and the Network has collected from you. This right may be subject to certain conditions and limitations under the law.
You have the right to direct Home Instead, Inc. and the Network not to “sell” your Personal Information. We do not provide your data to third parties in exchange for money. However, the CCPA defines the “sale” of information as including as any release, disclosure, transfer, making available, or otherwise communicating Personal Information to another business or third-party for monetary or other valuable consideration.
We generally restrict our sharing of data to third parties under contracts where data is not being exchanged as the primary item of value, but as necessary to receive services. However, a disclosure is a “sale” under the CCPA absent specific clauses in our contracts with those third parties. While there is not yet a consensus, the data practices of using third-party cookies and other tracking technologies associated with our services may also constitute a “sale” of your personal information as defined by the CCPA. Under a broad interpretation of the CCPA definitions, we have “sold” data in the past 12 months to our online marketing, advertising, and analytics providers and third-party technology and software partners. The categories of data to which this applies are listed below in the section “Categories of Sources of Personal Information and How We Use and Share that Information.”
If you wish to opt-out of the such sharing or “sale” of Personal Information, you may complete an opt-out request at the “Do Not Sell My Personal Information” link.
You may also opt-out of any web code shared with third parties for commercial purposes using our web preference center here:
Once you make an opt-out request, we will wait at least twelve (12) months before asking you to reauthorize personal information sales. We will respond to your request within 15 days, or other period as required or permitted by regulation.
We do not market or provide services for children under age 16 and do not knowingly collect or sell any such personal information.
California resident individual rights requests and inquiries related to Home Instead, Inc. and/or independently owned and operated Network franchises may be submitted by filling out a
Data Privacy Request form (linked below) or calling toll-free: 855-969-6345
Data Privacy Request Form
If you contact an independently owned and operated Home Instead Senior Care franchise office in the Network, you will be required to submit a request through one of the previous two options. California residents may also designate an authorized agent to exercise these rights on their behalf.
Any personal information collected from you in connection with verification of your request will be used solely for the purposes of verification.
To protect your privacy, we will verify your identity prior to responding to a request. When you submit your request, we will require:
When we receive a request, you will first be required to confirm your request via email. We will seek to verify your identity by validating the information provided against our records. If you submit a right to know or right to delete Personal Information, you will receive an email from “On Behalf of Home Instead, Inc.” to which you must respond in order to verify your identity and access our response(s). If you request disclosure of specific pieces of personal information, we may call you to verify your request.
If an authorized agent is submitting on your behalf, we will require submission of information indicated on the request form, which includes either: 1) a written authorization, signed by you, that authorizes that agent to make the specific request on your behalf; or 2) a valid power of attorney
Categories of Personal Information
The list below describes the categories of Personal Information we collect, and have collected in the past 12 months:
The list below describes, for each category of personal information, the categories of our sources of information, the purposes of our collection and our sharing of such information. This represents our current practice and practices over the past 12 months.
*To the extent such a provider's contractual terms do not qualify it as a "service provider" under the CCPA or the CCPA is interpreted to treat the data practices of using third-party cookies and other tracking technologies as a "sale," sharing with these parties is considered a "sale" of data.
**Biometric data in the form of body temperature readings or other medical testing data may be collected from employees where such testing is job related and consistent with business necessity, in order to prevent a direct threat to the health of others, and otherwise in accordance with applicable law. Any unique biometric data will be confidential and will only be shared as required by law, with a necessary service provider or employee consent. Such data will never shared with online marketing, advertising and analytics providers or third-party technology and software partners.
13323 California Street Omaha, NE 68154Data Privacy Request Form1.855.969.6345
If you have any questions regarding a Home Instead Senior Care franchisee business' privacy practices or wish to opt-out of its communications, please contact the franchise office directly.
Each Home Instead Senior Care franchise office is independently owned and operated.