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Feb 27, 2023

Home Instead Named 2023 Best Buy in Exclusive Franchise Times Ranking

FT Zor Awards 2023

Home Instead, an Honor company, has been named the best buy in franchising by Franchise Times as part of its annual Zor Awards program designed to recognize brands in 10 of the industry’s most exciting and accessible categories.

Designed to answer the question, “What’s the best franchise to buy?”, the Zor Awards is an industry-exclusive award program appearing in the March 2023 issue of Franchise Times. The Zor Awards aids individuals exploring franchising by showing them how to make a selection using an astute business mindset.

The Franchise Times editorial staff selected 10 industry categories designed to reflect industry momentum and appealing segments within franchising. This year’s categories—presented as lively takes on hot industry segments—are Aging America (senior care franchises), Sweet Tooth (dessert/treat franchises), Breaking Bread (sandwich franchises), By the Slice (pizza franchises), Dirty Jobs (disaster restoration franchises), Office Space (commercial cleaning franchises), Sweat It Out (gym franchises), Healing Touch (medical franchises), Fashion Forward (clothing franchises) and Window Shopping (specialty retail franchises)

Finalists were drawn from the Franchise Times Top 500 database, which is a 24-year-old research tool covering more than 650 U.S.-based franchise systems.

After identifying contenders for each category, Franchise Times removed brands that did not publicly provide key information about profitability and overall financial performance, as well as brands that are not actively expanding within the United States. The research team then examined six key financial metrics pulled from each brand’s franchise disclosure document, with a focus on profitability for the franchisee. That process also included editorial examination of management teams, product or service offerings, unit openings and closings, recent litigation and financial backing of the brand.

After selecting a winner in each category, the editorial team conducted interviews with top-performing franchisees in each brand to share advice and lessons learned. Home Instead won the Zor Award in the category of Aging America - best senior care franchises.

Home Instead franchise owners Kaipo and Stacy Robello of Pensacola, Florida, and Greg Sanchez, of Pasadena, California, were interviewed by Franchise Times as top-performing franchisees as part of the Zor Awards program.

See the full list of Zor Award winners here.

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