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Home Care Industry Attracting Nurses, Helping Reduce Hospital Costs – Study Confirms Home Instead Senior Care Forecast

As the home care industry grows, it's attracting entrepreneurs from varied backgrounds, including nursing. In 2011 home care is expected to attract more nurses and other professionals from the healthcare field as those with experience discover the ability to make a difference in the lives of older adults in ways that they couldn't in a traditional medical setting. Further, the increasing popularity of in-home non-medical care is helping to drive down hospital costs, according to research conducted by Frank Lichtenberg, the Courtney C. Brown Professor of Business at the Columbia University Graduate School. Professor Lichtenberg's study was supported by Home Instead Senior Care, which placed no restrictions or limitations on the data, methods, or conclusions and had no control over the outcome of the research.