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Paul Fritz: Switzerland

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Paul Fritz

The Senior Market in Switzerland

Total Population: 7,996,026
  Number of Seniors 65+ Percentage of population
2013 1,383,312 17.30%
2025 1,734,580 21.69%
2050 2,370,119 29.64%
GDP Per Capita: $46,200
Caring for seniors in their homes. Learn about Home Instead Senior Care.

Paul Fritz

Paul Fritz, the Master Franchisee for Switzerland, opened the country's first Home Instead Senior Care franchise in Basel in 2007. He says this about demographics in the area his pilot franchise serves: "Between 1950 and 1990, the number of people over age 65 doubled, and there are four times as many over age 78." Moreover, the local unemployment rate is less than three percent. As a result, there are few people who can care for parents and older family members. "So the services the Home Instead Senior Care network will provide in this market are very much needed," Paul explains. Prior to becoming the Master Franchisee for Switzerland, he was the general manager for B&A Immobilien AG, a real estate and construction company that plans, builds and sells high-quality, barrier-free living space for older adults. In fact, it was during this phase of Paul's career that he realized the country was lacking a non-medical service provider, one that would allow Switzerland's seniors to remain in their homes longer, like the Home Instead Senior Care network

See the key markets available for master franchising around the world.