Business Relationship Brochure

Working Together,
we can make a difference.

About Home Instead Senior Care

The Home Instead Senior Care® network is the world's largest source of companionship and non-medical home care services for seniors. The backbone of our brand is a network of more than 800 franchises located in the United States and 11 other countries around the world (Canada, Japan, Portugal, Spain, Australia, Ireland, New Zealand, the United Kingdom, Taiwan, Switzerland and Germany).

It was Paul's own family experience caring for his grandmother in Omaha, Nebraska, that provided the inspiration for Home Instead Senior Care. Today, there are more than 50,000 dedicated and highly-trained CAREGivers^SM delivering extraordinary care worldwide. These compassionate CAREGivers serve seniors in practically any living arrangement, providing friendship, social interaction, and assistance with day-to-day activities that allow them to live independently at home for as long as possible.

The Home Instead Senior Care network is honored to be consistently recognized by The Wall Street Journal, Entrepreneur, Inc. and Franchise Times magazines, and many others for its superior franchise performance, growth and commitment to enhancing the lives of seniors.

A Dynamic and Respected Organization

From humble beginnings in 1994 to today, Paul and Lori Hogan continue to be pioneers in the senior care industry, significantly enriching the lives of seniors and their families, as well as changing the face of aging^SM for future generations.

• In 1998, Home Instead Senior Care had grown to 99 franchises and was recognized by Entrepreneur magazine as one of the 100 fastest growing franchise networks in the United States.
• In 2000, Home Instead Senior Care began international development with the opening of an international partner relationship in Osaka, Japan.
• In 2002, Paul was a driving force in the creation of The National Private Duty Association (NPDA), and still maintains an active leadership role. The nearly 900 agency members are the voice of home health care and non-medical home care services delivered inan honest and ethical manner.
• The Home Instead Senior Care Foundation was created in 2003 to further the philanthropic mission of franchisees by providing financial assistance to non-profit organizations for activities designed to improve the quality of life for seniors.
• In 2008, the University of Nebraska Medical Center (UNMC) in Omaha, - one of the preeminent healthcare facilities in the United States - announced the building of the Home Instead Center for Successful Aging.
  
  This new facility will house UNMC's geriatric medicine and geriatric psychiatry programs, and provide space for a dedicated Community Education and Outreach Center.

Awards & Accomplishments

Home Instead Senior Care continually strives to be the world's trusted source of companionship and non-medical home care services for seniors. That dedication is highlighted by these recent honors:

• President's "E" Award for export growth (2008)
• Home Instead Senior Care was selected as a member of the AARP National Employer Team based on our sincere interest in recruiting and retaining workers over age 50 (2008)
• International Franchise Association - Entrepreneur of the Year - CEO Paul Hogan (2007)
• Franchise Business Review (FBR) - Franchise 50 Franchisee Satisfaction Awards Best in Category (2007)
  

Educating Compassionate People to Become Extraordinary CAREGivers

Home Instead CAREGivers have a special way of taking care of others and a number of them have previous experience caring for a family member. They find it personally and professionally rewarding helping seniors stay independent - many say it's the only job they've ever loved. Their warm hearts have earned a deep level of trust among their clients.

CAREGivers complete a thorough, multi-phased training program that helps them become extraordinary senior care professionals. They also participate in ongoing training throughout their careers. Training phases include:

• Basic
• Advanced
• Safety
• Activity
  

In addition, the American Society on Aging recognized Home Instead, Inc. as the Small Business of the Year for our exclusive CAREGiver training program designed by The George G. Glenner Alzheimer's Family Center, Inc. - world-renowned dementia and Alzheimer's experts. This important program is a natural progression of the Alzheimer's training already provided in the company's comprehensive training program.

A Trusted Resource

The Home Instead Senior Care network's screened, bonded and insured CAREGivers are carefully trained and matched to complement the needs and personalities of their clients. They care for seniors in any setting providing standby or hands-on assistance with Activities of Daily Living, social interaction and help with everyday needs to preserve an independent lifestyle.

The quality and variety of our services, along with the compassionate care we provide, serves a growing, vital need in communities around the world.

The Home Instead Senior Care Difference

As the most successful senior care franchise in the world,Home Instead Senior Care offers your company:

• Our experience and consistency as a fast-growing,quality franchise network
• Our reputation as a leading and trusted resource onsenior care, and other important senior-related issues
• Our unwaivering commitment to a superior standardof care for all clients
• Our thorough, consistent and nationally-recognized ongoingtraining of CAREGivers and professional staffs
• The opportunity to work with the most passionate, dedicated,and purpose-driven business owners in the industry

Home Instead Senior Care is interested in more than just numbers. Our mission is to be the world's trusted source of non-medical companionship and home care for seniors - wherever they call home. Together with our franchise network, you can help millions of seniorslive independently with dignity and respect.

Working With Home Instead Senior Care

Selecting the right partners for our franchise network is our top priority. Our detailed partnership criteria and six-step selection process uphold the superior standards and integrity of the Home Instead Senior Care brand.

To learn more about working with the Home Instead Senior Care franchise network, please call the Business Relationships team at 888-484-5759, or email us at businessrelationships@homeinstead.com. Working together, we can make a difference.

Our Mission

To be the world's trusted source of non-medical companionship and home care for seniors.

Our Core Values

• To honor God in all we do.
• To treat each other withdignity and respect.
• To encourage growth in ourselves and others.
• To build value in ourservice to others.

To locate an office near you, visit homeinstead.com,or contact our international headquarters at 888.484.5759 or businessrelationships@homeinstead.com

Each Home Instead Senior Care franchise office is independently owned and operated. You can find a local franchise office near you in more than 800 locations throughout the United States, Canada, Japan, Portugal, Australia, Ireland, New Zealand, Spain, Taiwan, the United Kingdom, Switzerland and Germany.
© Home Instead, Inc. 2008 BRP

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Please download the Business Relationship Brochure PDF.