Lori Hogan, Co-Founder, and Paul Hogan, Co-Founder and Chairman
In 1994, Paul and Lori Hogan co-founded Home Instead Senior Care®. On June 1 of that year, they began operating the company out of an office in his mother's home with one desk and one computer. Today, the Home Instead Senior Care network includes nearly 900 franchise offices worldwide, with locations in 15 countries and Puerto Rico.
Since the beginning, their leadership has helped take Home Instead Senior Care from one franchise in Omaha to nearly 900 worldwide. The company is now the undisputed global senior care leader, and its momentum and growth continue unabated. "We didn't invent the idea of senior care, since it's been around in families or other forms for generations," Paul says. "But we did start the non-medical senior care industry." Lori agrees: "We've taken one of the oldest 'businesses' - senior care, which people have always done - and turned it into something that people could make into a career," she said.
Paul's move in June 1, 2010 from CEO to Chairman was intended to help keep Home Instead Senior Care at the forefront of the global senior care industry, and to enable him to play a bigger role in guiding and impacting industry-related legislation. In his words, as Chairman, he will concentrate "more of his energies and efforts on developing the senior care industry and the Home Instead Senior Care brand."
In 1985, Paul began his franchising career with Merry Maids; he remained with the company until founding Home Instead Senior Care in 1994. From 1987 to 1994, Lori owned and operated Classic Empressions, an Omaha modeling and self-development program for pre-teen, teenage, and adult women.
Paul - who was born in Norcross, GA, but grew up in Omaha - has a Bachelor's degree in business (specializing in finance) from the University of Nebraska-Lincoln. Lori likewise was born in Georgia - at Fort Benning - and grew up in Omaha; she has a Bachelor's degree in psychology from the University of Nebraska-Omaha.
Roger Baumgart, Chief Executive Officer
Roger Baumgart, Chief Executive Officer of Home Instead, Inc., provides strategic leadership for the network and focuses on thought leadership and advocacy on a global level. He also serves as executive director for the Home Instead Senior Care Foundation. During his career at Home Instead, Inc., Roger has held key leadership positions including Vice President Support, Senior Vice President, Chief Operating Officer and President.
Roger brings a lifetime of small business, entrepreneurial, and franchise experience to his work, having learned franchising during a five-year stint with Mail Boxes Etc. Roger served as Vice President of Operations for a Midwest grocery store chain; he also owned and operated an Omaha grocery store and was president of the Nebraska Retail Grocers Association.
Jeff Huber, President
As president of Home Instead, Inc., Jeff Huber oversees strategic planning and advocacy for the Home Instead Senior Care network; provides leadership on key initiatives; and manages the day-to-day operations of the Global Headquarters. The Global Headquarters has been named one of Omaha’s “Best Places to Work” in Omaha for the past nine years.
Jeff joined Home Instead, Inc. in 1998 as franchise development manager when the company had just 125 franchise offices. Today, the Home Instead Senior Care network includes more than 1,000 franchises in 17 global markets. He previously served as Chief Administrative Officer, Chief Development Officer and Vice President of Franchise Development before assuming his current role as president.
Jeff graduated magna cum laude from the Creighton University School of Law and summa cum laude from Creighton University. Jeff practiced law for four years, including two years as a law clerk for a United States District Court judge.
“It is an honor to be associated with an organization that not only enhances the lives of individuals, but also steps up to the challenges of a global aging society,” he says. “Home Instead Senior Care is the right company to identify solutions to the sociological challenges that lie ahead, and I am proud to be a part of it.”
Scott Dingfield, Chief Innovation Officer
As Chief Innovation Officer, Scott Dingfield is devoted to future thinking for the organization. He leads a team focused on identifying and piloting new concepts and alliances that enhance the current business model or present new market opportunities.
Scott joined Home Instead Senior Care in 2001 after spending the previous decade in marketing and management roles with retail, non-profit and .com organizations. Scott assumed his current role in 2011 after six years as chief marketing officer. "I came to Home Instead Senior Care because I wanted to work for an organization in which the outcome had real meaning to real people," he says. "I stay with the organization because I love the mission and the people. I know we're positively impacting the lives of older adults and their families around the world. It's very fulfilling and I feel truly blessed to be part of this family."
Yoshino Nakajima, Chief Operating Officer – International Markets
Yoshino Nakajima leads International Franchise Partner support and New International Market Sales for the Home Instead Senior Care network.
Yoshino was brought into Home Instead Senior Care® to establish a global presence for the company. Yoshino was named vice president of the Global Business Group in 2000, the year Home Instead opened its first international market in Japan. Today, she is responsible for continued global expansion of the company, which is now has the largest global presence of any senior care company and consistently produces double-digit growth from global sources.
Yoshino brings considerable franchising experience to this work, including first-hand international knowledge gained while introducing and developing a fast-food concept in Poland. Her global franchising expertise has been recognized by the International Franchise Association, where she co-chaired and was an active member of that organization's International Affairs Committee.
While her focus is on expanding the Home Instead Senior Care network globally, senior care is also very personal for Yoshino. "My work takes me all over the world," she says, "but in my heart I get the greatest satisfaction from helping older people everywhere live safer, happier and more fulfilling lives. It began with the opportunity to introduce our special service to my native Japan when my own parents benefited from our special kind of care."
John Hogan, Chief Development Officer
As Chief Development Officer, John Hogan leads a team focused on new franchise sales, franchise transfer sales and growth optimization within the network. John started his career with Home Instead Senior Care in 1995 as manager of the Omaha Branch franchise office, which was the company's only franchise at the time. Since then, John has served as franchise training manager, vice president of operations and vice president for training and technology.
John's prior franchising experience includes owning and operating a Merry Maids® franchise in Atlanta, GA, in the early 1990s. While he has believed in Home Instead Senior Care and its services from the beginning, John feels there's more to the company's phenomenal success. "Our business is all about people -- top to bottom and side to side -- and the personal relationships throughout our senior care network are the key to our success."
Dave Banark, Chief Operating Officer – U.S. and Canada
Dave Banark, Chief Operating Officer for the United States and Canada, oversees franchise support and training functions; and corporately owned operations for the Home Instead Senior Care network. He joined the Home Instead in 1998 as general manager of the first Home Instead Senior Care franchise in Omaha, Nebraska. Dave joined the Global Headquarters team as franchise support manager in 2000, then served as Vice President of Franchise Support in 2004, before assuming his current role in January 2012.
Before coming to Home Instead Senior Care, Dave operated Metro Medical Transportation in Omaha - an experience "that showed me the challenges of operating a service business in a highly competitive environment," he said. Dave sees a tremendous future for Home Instead Senior Care, thanks to its services and people: "Home Instead Senior Care has a strong culture of people with a shared sense of mission - serving seniors across North America and around the world."
Jisella Dolan, Chief Advocacy Officer
Jisella Veath Dolan, chief advocacy officer, leads the Home Instead advocacy division, which includes the Standards, Legal, Government Affairs and Thought Leadership teams. These departments are dedicated to advocating for aging adults and their families, scaling a quality care experience around the globe, protecting the integrity of the Home Instead Senior Care brand, and shaping and influencing home care policy around the world. Jisella also leads strategic, company-wide initiatives as a member of the senior leadership team. She started her career with Home Instead Senior Care in 2007 as the company's first general counsel.
Before joining Home Instead Senior Care, Jisella was a partner with a national law firm. She graduated with honors from the University of Nebraska's College of Law and was a member of Order of the Coif, the Nebraska Law Review and Phi Beta Kappa. "It's inspiring to be a member of the Home Instead Senior Care family. I'm honored to work for a company whose mission is to serve others and to care for our aging adults. Knowing that what you do each day truly matters and that you are helping improve people's lives is a blessing - one that each of us at Home Instead Senior Care has the opportunity to experience."
Corey M. Watton, CPA, Chief Financial Officer
As Chief Financial Officer, Corey Watton oversees all company accounting and finance practices; financial statement and budget preparation; and all other compliance matters. Corey directs financial strategies with respect to company growth, operational efficiencies and treasury management. Corey also oversees the human resources function at Home Instead, Inc. His team recruits, hires, trains and develops top talent to grow the Home Instead Senior Care network across the globe.
Corey joined Home Instead, Inc. as director of finance in April of 2009 and was named Chief Financial Officer in 2012. He earned a bachelor of science from the University of Nebraska at Lincoln and has been a certified public accountant in the State of Nebraska since 1998.
"I have never seen a company where everyone works together so well for organizational success,” Corey said. “The best part of this collaboration is that economic success is secondary to the overall mission's success - we truly want seniors to have the highest possible quality of life by remaining in their homes as long as possible. I am extremely proud to work for the Home Instead Senior Care network."
Jessie Brumbach, Chief Brand Officer
Jessie Brumbach, Chief Brand Officer, oversees marketing, public relations and communications. In addition, Jessie is responsible for collaborative efforts on the company’s focus to engage and develop Home Instead CAREGivers and develop programs and services to enhance the lives of aging adults and their families.
Jessie joined the Home Instead Senior Care staff in 2007 as marketing director and served as Vice President of Marketing from 2012 to 2014. She was previously employed by Cox Communications, where she worked for 15 years in various roles including consumer and business-to-business marketing and advertising; product management; and media sales management. Jessie also worked in film marketing and publicity at Universal Pictures and MGM on such films as Jurassic Park, Thelma and Louise and Fried Green Tomatoes. She also led marketing and sales efforts at the Hollywood Bowl and Los Angeles Philharmonic.
Jessie is honored to be a part of Home Instead Senior Care team. “The idea that we can enhance the lives of seniors and their families by our CAREGivers connecting with people makes the work intrinsically meaningful. With the upcoming increase in the aging population, the service we provide will continue to be a huge need across the globe.”