 Paul Hogan, Chairman & Co-Founder and Lori Hogan, Co-FounderIn 1994, Paul and Lori Hogan co-founded the Home Instead Senior Care® network. On June 1st of that year, they began operating the company out of an office in his mother's home with one desk and one computer. With the perspective of 16 years, it is evident these comparatively humble beginnings laid the foundation for a great senior home care company.
Since 1994, their leadership has helped take the Home Instead Senior Care franchise network from one franchise in Omaha to more than 900 worldwide. The brand is now the undisputed international in-home elder care leader, and its momentum and growth continue unabated. "We didn't invent the idea of senior care, since it's been around in families or other forms for generations," Paul said. "But we did start the non-medical senior care industry." Lori agrees: "We've taken one of the oldest 'businesses' -- senior care, which people have always done -- and turned it into something that people could make into a career," she said.
Paul's move in June 2010 from CEO to Chairman was intended to create a more robust leadership structure and develop a succession plan to insure Home Instead Senior Care thrives into the future. The change according to Paul, "Contemplates the growing worldwide scope of the Home Instead organization. We will now have more top management capacity to assimilate what is happening outside the industry, with what is impacting our business on the inside."
In 1985, prior to starting the Home Instead Senior Care venture, Paul began his franchising career with Merry Maids; he remained with the company until founding Home Instead Senior Care in 1994. From 1987 to 1994, Lori owned and operated Classic Empressions, an Omaha modeling and self-development program for pre-teen, teenage and adult women.
Paul, who was born in Norcross, Georgia, but grew up in Omaha, holds a Bachelor's degree in business (specializing in finance) from the University of Nebraska-Lincoln. Lori was also born in Georgia -- at Fort Benning -- and grew up in Omaha. She holds a Bachelor's degree in psychology from the University of Nebraska-Omaha.   Roger Baumgart, Chief Executive OfficerRoger Baumgart was named Chief Executive Officer of Home Instead Senior Care® on June 1, 2010. In this position, he provides strategic leadership for the world's first, largest, and most respected senior care company. He also provides direct supervision of the technology, finance and public affairs functions. During his career at Home Instead Senior Care, Roger has held key leadership positions including Vice President Support, Senior Vice President, Chief Operating Officer and President.
He brings a lifetime of small business, entrepreneurial, and franchise experience to his work, having learned franchising during a five-year stint with Mail Boxes Etc. In addition, Roger has served as the Vice President of Operations for a Midwest grocery store chain; he also has owned and operated an Omaha grocery store, during which time he was elected President of the Nebraska Retail Grocers Association. Home Instead Senior Care CEO Paul Hogan describes Roger as "a sincere and charismatic leader positioned to exercise strong leadership skills - including an unequalled understanding of our business - while consistently demonstrating the highest personal and business integrity."   Jeff Huber, President and Chief Operating OfficerJeff Huber was named President & Chief Operating Officer on June 1, 2010. In this position, Jeff oversees the day-to-day operational functions of the franchise network including marketing, business performance, franchise standards, franchise development, global business and training. He also provides strategic leadership on key initiatives such as PEAQ and CAREGiver Leadership. He also oversees human resources and day-to-day leadership for Home Instead, Inc.
Jeff joined Home Instead Senior Care in 1998 as a Franchise Development Manager when the company was a 125-franchise network. In the ensuing years, he presided either directly or indirectly over the sale of more than 500 additional franchises and expansion into several global markets. In his career with Home Instead Senior Care, he has also served as Chief Administrative Officer, Chief Development Officer and Vice President of Franchise Development.
Jeff graduated magna cum laude from the Creighton University School of Law and summa cum laude from Creighton University. Prior to joining Home Instead Senior Care, Jeff practiced law for four years including two years as a law clerk for a United States District Court judge.   Yoshino Nakajima, Senior VP and Chief Operating Officer Global OperationsAs Chief Development Officer, Yoshino Nakajima leads our Franchise Development Division, comprising Global Business Development, Global Business Performance and North American Franchise Development.
Yoshino has been with Home Instead Senior Care since 1997, starting out as its first International Development Representative. In 2000, she was named Vice President Global Business Group and helped catalyze the company's remarkable growth around the world.
She brings with her considerable experience in franchising, having served as a Master Franchiseee for Blimpie's sandwich shops in Poland. Yoshino has helped build the company's international presence in 14 countries and 15 markets, in addition to the U.S. She also belongs to the Global Marketing Committee for the International Franchise Association.
When asked why she joined Home Instead Senior Care, Yoshino says, "I'm traveling all over the world and, in my heart, I always wanted to take care of my parents. When I found out about Home Instead Senior Care, I immediately wanted to bring it to Japan and around the globe."  Scott Dingfield, Chief Innovation OfficerAs Chief Innovation Officer, Scott Dingfield is devoted to future thinking for the organization. He leads a team focused on identifying and piloting new concepts and alliances that enhance the current business model or present new market opportunities.
Scott joined Home Instead Senior Care in 2001 after spending the previous decade in marketing and management roles with retail, non-profit and .com organizations. Scott assumed his current role in 2011 after six years as chief marketing officer. "I came to Home Instead Senior Care because I wanted to work for an organization in which the outcome had real meaning to real people," he says. "I stay with the organization because I love the mission and the people. I know we're positively impacting the lives of older adults and their families around the world. It's very fulfilling and I feel truly blessed to be part of this family." John Hogan, Vice PresidentAs Vice President, John Hogan focuses on innovation and strategy to keep Home Instead competitive in the marketplace. He started his career with Home Instead Senior Care in 1995 as manager of the Omaha Branch franchise office, which was the company's only franchise at the time. Since then, John has served as franchise training manager, vice president of operations, and vice president for training and technology.
John's prior franchising experience includes owning and operating a Merry Maids® franchise in Atlanta, GA, in the early 1990s. While he has believed in the Home Instead Senior Care mission from the beginning, John feels there's more to the company's phenomenal success. "Our business is all about people -- top to bottom and side to side -- and the personal relationships throughout our senior care network are the key to our success."  David Banark, Senior VP and Chief Operating Officer North American OperationsDavid Banark, Vice President of Business Performance, oversees Home Instead Senior Care's franchise support functions throughout the U.S. and North America. He has 10 years of home care experience with the company, having started in 1998 as the General Manager of the first Home Instead Senior Care franchise in Omaha, Nebraska. Dave subsequently moved to the International Home Office to serve first as Franchise Support Manager and then as Vice President for Franchise Support for the eastern region before assuming his current role with the company in January 2006.
Before coming to Home Instead Senior Care, he worked as General Manager for Metro Medical Transportation in Omaha -- an experience "that showed me the value of small business and franchising," he said. Dave sees a tremendous global future for Home Instead Senior Care, thanks to its elder care services and its people. "With the population on the front edge of the age wave, there's really great potential here. Home Instead Senior Care has a strong culture of people with a shared sense of mission -- serving seniors across North America and around the world."   Jessie Brumbach, Vice President of MarketingJessie Brumbach, Vice President of Marketing at Home Instead, Inc., oversees the marketing division and its efforts to build brand awareness; generate media attention for the organization and senior care related issues; and generate prospective franchise owner leads.
Jessie joined the Home Instead Senior Care staff in 2007 as marketing director. She was previously employed by Cox Communications, where she worked for 15 years in various roles including consumer and business-to-business marketing and advertising; product management; and media sales management. Jessie also worked in film marketing and publicity at Universal Pictures and MGM and lead marketing and sales efforts at the Hollywood Bowl and Los Angeles Philharmonic. Jessie is honored to be a part of Home Instead Senior Care team. “The idea that we can enhance the lives of seniors and their families by our CAREGiversSM connecting with people makes the work intrinsically meaningful. With the upcoming increase in the aging population, the service we provide will continue to be a huge need across the globe.”   Jisella Dolan, Vice President and General CounselJisella Dolan, Vice President and General Counsel, leads the Standards and Legal teams. She started her career with Home Instead Senior Care in 2007 as the company's first General Counsel. She oversees the departments dedicated to protecting the integrity of the Home Instead Senior Care brand. She also develops and leads strategic initiatives as a member of the senior leadership team.
Before joining Home Instead Senior Care, Jisella was a partner with a regional law firm specializing in commercial transactions. She graduated with honors from the University of Nebraska's College of Law and was a member of the Order of the Coif, the Nebraska Law Review and Phi Beta Kappa. "It's inspiring to be a member of the Home Instead Senior Care family. I'm honored to work for a company whose mission is to serve others and to care for our seniors. Knowing that what you do each day truly matters and that you are helping improve people's lives is a blessing -- one that each of us at Home Instead Senior Care has the opportunity to experience."  Corey Watton, Vice President of FinanceAs vice president of finance, Corey Watton oversees all company accounting and finance practices; financial statement and budget preparation; and all other compliance matters. Corey also directs financial strategies with respect to company growth, operational efficiencies and treasury management.
Corey joined Home Instead Senior Care as director of finance in April of 2009. He earned a bachelor of science from the University of Nebraska at Lincoln and has been a certified public accountant in the State of Nebraska since 1998. “I have never seen a company where everyone works together so well for organizational success. The best part of this collaboration is that economic success is secondary to the overall mission’s success – we truly want seniors to have the highest possible quality of life by remaining in their homes as long as possible. I am extremely proud to work at Home Instead Senior Care.” Rob Shradar, Vice President of TechnologyAs vice president of technology, Rob Shradar, ensures that all operations and support for the company’s internal and external clients are operating optimally, while delivering innovation and value to enable the network to widen its lead in the industry.
Rob joined Home Instead in April 2010 and comes to us from Microsoft, where he worked in software and services sales for three years. He earned his Bachelor of Arts and Masters of Business Administration degrees at the University of Nebraska at Omaha. “Understanding the opportunity we have at Home Instead Senior Care to improve the lives of our clients is energizing and daunting at the same time. We are up to the challenge, and will do so with a servant mentality. I am humbled to be able to be a part of this organization and to have the support of a great team of individuals.”  Bob Maguire, Global Franchise Development DirectorBob Maguire was appointed Global Franchise Development Director in December of 2010. Prior to taking on this position he served for two years as a Franchise Development Manager, focusing on North America franchise growth. Since joining Home Instead Senior Care in May 2004, Bob has held several positions in both Development and Operational Support. In addition to his Development roles, Bob has served as Business Transfer Manager, assisting buyers and sellers of existing franchise operations to ensure a seamless transition, Franchise Support Manager for the Pacific Region, overseeing the direct franchise support of all franchise operations in California, Oregon, Washington, and Alaska, and Franchise Business Coach, assisting all new franchise operators in the development of their initial franchise business. Prior to joining Home Instead Senior Care, Bob served as a Regional Sales Manager in the Library Division of InfoGroup, a business information company based in Omaha, NE.  Kay Wasserman, Director of Global Business PerformanceKay Wasserman, Director of Global Business Performance, is responsible for guiding the Home Instead Senior Care network's Master Franchisees in building their networks in their respective overseas countries.
She previously served as the Business Performance Manager for franchise owners in the U.S., a position she held since joining Home Instead Senior Care in January 2006. In this role, Kay supported franchiseess in a 14-state region as they worked to establish and expand their businesses.
Prior to joining Home Instead Senior Care, Kay spent 10 years with First Data Resources in Omaha, working with high-profile financial institution clients to grow their businesses. She also held financial policy, audit and contract compliance roles with this third-party credit card processing firm.
Kay, a Certified Public Accountant, also has experience in public accounting, and conducting financial and compliance audits for the U.S. Department of Agriculture.
She has a Bachelor's degree in business administration and accounting, and has additional education in nursing home and assisted-living-facility administration. Kay also has experience working with older people as a certified nurse's aide in hospitals and nursing homes, as well as in a volunteer role.   David Mainelli, Global Business Performance ManagerDavid Mainelli is one of two of Global Business Performance Managers at the Global Headquarters responsible for helping the Home Instead Senior Care network's Master Franchisees build their networks in their respective overseas countries. He previously served in the Business Performance department, developing and providing support to the Canadian market, which has grown to 27 offices across seven provinces. David has been able to use the knowledge and lessons learned in that role and apply them to the markets he supports in the Pacific Rim.
David previously owned and operated multiple businesses, including franchising a restaurant in Omaha, which he currently owns and has operated for the past 15 years.
"It is such a pleasure to work with people as talented as our Home Instead International Partners. Having been through the successes and challenges with my own business ventures it is exciting to watch these markets grow and succeed. Our job, as the Global Headquarters, is to challenge our partners while supporting them on the needs of their business. By working hand in hand, together we are Changing the Face of AgingSM all over the world."   Andy Chapeau, Global Business AdvisorAs Global Business Advisor, Andy Chapeau is responsible for providing guidance and support to Home Instead Senior Care’s international Master Franchisees and assisting in the development and growth of their respective franchise networks.
Prior to joining Home Instead, Andy practiced law for six years, focusing primarily in the areas of succession planning, elder law, franchising, international tax and general business counseling.
Andy graduated cum laude from Creighton University with a Bachelor of Science in Business Administration in finance and received his Juris Doctor with a distinction in business law cum laude from the Creighton University School of Law.
Regarding his move to Home Instead, Andy said “I have always wanted to work for a company that strives to make a difference and help others. I have found that in Home Instead Senior Care. The Core Values resonate with me. The company’s mission, combined with its high-caliber employees and the impending ‘age wave,’ make Home Instead Senior Care a truly dynamic organization.”
Andy’s wife, Monica Chapeau, is the Client Care Coordinator in Home Instead Senior Care’s Omaha branch.
  Teresa Sapp, Executive AssistantTeresa Sapp joined Franchise Support in November 2006 as its first Administrative Assistant, responsible for helping the department managers and representatives with the administrative elements of their jobs, thus freeing them up to do more work directly with their regional franchises. She now also holds similar responsibilities in supporting the Global Business Group and network of Home Instead Senior Care Master Franchisees. Most recently, Teresa worked in a similar capacity for a local ground maintenance and holiday-decorating company. Before that, she served for nine years as an office manager for Thrasher Basement Systems. Teresa also is a Salvation Army volunteer and during her time working with the organization, she spent four years as part of its friendly Visitors Program for Seniors.
She said of joining Home Instead Senior Care, "I wanted to be part of a team that makes a difference, a team that truly cares about what they do and the people with whom they work. I also sought to be associated with a company that has a great reputation -- a company of integrity."  |
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